Today was the first day of the 2009 San Francisco Fancy Food show. The crowds were 4 deep at almost every booth and my first impression was "What recession?" because you would not know from the numbers and the enthusiasm that 2008 was a rough year for most of us retailers. The several hours I spent at the show was a nice respite from economic gloom and doom I read in every paper and hear on every news channel.
Sofi Award Winners
Here is a short list of Sofi Award winners for 2009:
Crystal Pansies by Sweet Field, Inc.
Charleston Biscuits by Callies
Acai Gummy Pandas from Bissenger
Black Truffle Butter by Transatlantic Foods
Mega Bite Peanut Butter Dog Biscuits by Big Bark Bakery
Lemon Curd by Barefoot Contessa
Lobster Mac and Cheese by Hancock Gourmet
Smoked Scallop Lobster Bisque by Hancock Gourmet